kpanago1960 ® 21-Apr-2020 15:20

Global Supply Chain Management & International Logistics


Year: 2008
Language: english
Author: Branch, Alan E.
Genre: Textbook
Publisher: Routledge
Edition: First
ISBN: 978-0-203-88776-9
Format: PDF
Quality: eBook
Pages count: 187
Description:
The development of international trade is driven by international logistics and management and the provision of the global supply chain. The ultimate objective of global supply chain management is to link the market-place, distribution network, manufacturing/processing/assembly process, and procurement activity in such a way that customers are serviced at a higher level and at a lower landed cost. Overall this has introduced a new breed of management in a computer literate environment operating in a global infrastructure.
Addressing this complex topic, Alan Branch's new book fulfills two clear objectives:
• to provide a concise, standard work on the subject, written in lucid language that embraces all the ingredients of a notoriously complex subject with a strategic focus
• to extol best practices and focus on all areas of the industrial and consumer sectors and their interface with changing international market needs.
Practically-oriented, this book features numerous case studies and diagrams from logistic operators, and in so doing it becomes an ideal resource for management students, academics and managers who need a succinct treatment of global operations.

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